Growth Mindset

Growth Mindset is an instrumental album by Baghead. A beat maker, producer, and event coordinator from San Francisco.

In June 2022 I was hired by Baghead to create a Spotify Visualizer and design merchandise for the Growth Mindset campaign including a physical album, hoodies, and t shirts.

Brief: Design merchandise that coincides with the Baghead brand as well as the the music on the Growth Mindset album.

My role in this project was:

  • Art Direction

  • Digital Album Artwork (front cover)

  • Physical Album Artwork (front cover, back cover, album insert, disc)

  • Digital Album Artwork Mock-up

  • Physical Album Artwork Mock-up

  • Hoodie Design

  • T Shirt Design

  • Video Animation (Spotify Visualizer)

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Keep Callin [ Music Cover + Animation + Promotional Video Project]
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Album Art